promote the store turnover is every entrepreneur in the pursuit of efforts, however if you are not able to do the work, do not take relevant action to achieve such a goal, will face more difficulties. In short, the operation of children’s toy shops and other types of shops are different, in China’s traditional concept, the toy is not a necessity, the Chinese children’s toys consumption is far lower than in Europe and the United states. Therefore, the difficulty of selling toys than other commodities are difficult, but there is a huge room for growth; how to improve the sales of toys? Increase the turnover of children’s toy store? The small circle introduces several effective methods:
1, efforts to improve the turnover rate of
we know that some shops are usually just to see, and did not intend to buy; some people see their love of goods will immediately buy, we called the "shopping; some people don’t even see love toys do not buy, because they feel no need, unless the price really cheap, so now some fifty Yuan toys sell very well, because the price most people can accept, but this kind of toy profit is relatively low, but it can attract customers and retain a strong back. Generally, high technology content, well-known brands of toys price is generally hundreds of dollars or even hundreds of yuan, to the current China parents consumption level, consumption idea, or very difficult to accept, and this kind of toys to higher profits, real profit is the toy store.
"not all kids can play with this kind of toy," so that customers who buy toys have this sense of superiority! Tell the customer why this toy is worth 100 yuan or more? At this time, the toy store sells to the customer is not only the toy itself, but is the product can bring to the customer the expectation! Allow customers to imagine their children playing with this toy will be very happy, will develop intelligence and hands-on. Persuade customers who did not want to buy, want to buy more customers to buy; improve the probability of customer turnover, which is the first condition for successful operation of the toy store! Persuade customers to have certain knowledge, experience and skills.
2, according to customer needs to adjust the product structure
assume that the toy store turnover is 1000 yuan a day, if the sale price of $ten toys to sell 100, but the general toy store is difficult to have so many customers every day. If the price of 100 yuan to sell toys only need to be able to achieve a turnover of $1000 of the $ten! Of course, it is impossible for all customers to buy 100 yuan of toys, and this customer is, after all, a small number, but if you can put a small number of people are attracted to the toy store to buy, then a lot of sales.
used to do business is the seller’s market, what goods to sell what goods; and now is the buyer’s market, according to customer needs to purchase and sales. Each land >